NASF Communications Director

Website stateforesters National Association of State Foresters

Function: Develop, manage, and direct external and internal communications and marketing strategies that benefit state forestry agencies.
Reports to: Executive Director
Status: Full-time salaried employee, exempt
Location and Travel: Washington, D.C.-based; up to quarter-time travel required
Major Functions/ Accountabilities:  Website & Publications
  • Develop and maintain the Association’s websites, online assets, and distribution lists
  • Publish weekly newsletter and social media content
  • Produce Annual Reports, presentations, briefing papers, press releases, official letters, and other materials
  • Manage, maintain, and enforce editorial and branding standards for all published materials

Media & Outreach

  • Develop media opportunities and respond to media requests
  • Monitor news, build media strategy, contact reporters, and facilitate interviews
  • Promote partnerships and keep partners, coalitions, and media outlets informed of NASF positions
  • Ensure consistent messaging with state forestry agencies and allied organizations

Educational Materials

  • Develop products and implement marketing strategies that promote conservation and wildfire education messages among key customers and stakeholders
  • Procure and design new products and add to inventory as needed
  • Review production reports and work with customers and vendors to forecast and meet educational materials supply needs
  • Maintain store website through a contract with NASF’s fulfillment company

National Wildfire Prevention Campaign (Smokey Bear)

  • Act as liaison between State Foresters, the Ad Council, and the Forest Service on the national Wildfire Prevention Campaign
  • Provide daily oversight, review and guidance on campaign implementation that conveys state forester input and approval of major deliverables
  • Plan meetings, develop agendas, and produce minutes as necessary for CFFP (Cooperative Forest Fire Prevention) committee meetings

Committee Support

  • Support committee communications projects and review, edit, and approve published materials
  • Oversee the communications coordinator’s role as primary staff support to the NASF Awards Committee, the Smokey Bear Awards partnership, and the Wildfire Mitigation Awards program
  • Plan meetings, develop agendas, and produce minutes as necessary

Annual Meeting

  • Provide event management, communications oversight, and speech writing support for the NASF Annual Meeting
  • Contribute to online registration site
  • Manage the printing of all program materials and signage
  • Ensure accuracy and appropriateness of print and presentation materials
  • Provide pre-event and on-site event management including audio/visual needs, room layout, awards coordination, etc.


  • Supervise a communications coordinator
  • Manage vendor contracts, project budgets, and grant reporting requirements
  • Recruit, mentor, and supervise communications interns
  • Other duties as assigned


3-5 years experience in a communication role and bachelor’s degree in communications, journalism, marketing, or other field related to the position required.  Forestry or natural resources experience is a plus but not required.   Excellent written and verbal communications skills.  Extensive experience managing vendors and working in both traditional media and digital media environments.  Demonstrated ability to meet multiple deadlines, prioritize projects, and manage websites/social media accounts simultaneously.  Knowledge of graphic design tools strongly preferred.  Experience in event planning and marketing is a plus.  Must be able to contribute in a small office team environment.
To Apply: Please forward resume, writing sample, and cover letter including salary requirements to “Communications Director Position” at  Review of applications will begin immediately and continue until the position is filled.
About NASF: Since its start in 1920, the National Association of State Foresters (NASF) has served as a leading authority on forest management in the United States. NASF’s members are the primary delivery system for forest management activities nationwide. They conserve, enhance, and protect state and private forests, which encompass nearly two-thirds of the nation’s forests, and are responsible for wildfire protection on more than 1.5 billion acres. Learn more at NASF is an equal opportunity employer and does not discriminate on the basis of race, color, religion, or any other non-merit factor.
Controlling Guidance: NASF Bylaws; NASF Operational Guidelines; NASF Employee Handbook; NASF Strategic, Marketing, and Operational Plans


To apply for this job email your details to

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