Forest Action Plans

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New Smokey Bear PSAs target outdoor burning

Wednesday, June 29, 2011

The Ad Council, along with the USDA Forest Service and NASF, launched a new series of public service advertisements (PSAs) featuring Smokey Bear that target outdoor burning, a major cause of unwanted, human-caused wildfires across the country. The PSAs are designed to encourage Americans to be proactive about wildfire prevention and step in when they see someone acting carelessly. Visit www.smokeybear.com for more information. 

Issue Topic: 
Wildfire

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